Perceive a wider spectrum of colors than traditional RGB models with PurColor. From the green turf on the football field to an amazing sunset straight from the big screen, you’ll enjoy true-to-life picture quality with our innovative color technology that electronically adjusts and optimizes the colors on the screen.

Stay cool in the driver’s seat. Don’t let the action pass by in a blur. Now you can fuel your need for speed with high-intensity sports, movies and games, and enjoy crisp and clear details at the same time. The picture on-screen moves smoothly as motion performance features make automatic adjustments so you don’t miss a thing.

Get in the mix with Object Tracking Sound Lite. You’ll hear 3D surround sound that follows the movement on screen using our incredible virtual top-channel audio

Finding what everyone wants to watch is effortless with the easy-to-use Samsung Smart TV Hub. Movies, TV show and games are all available on a home screen tailored to you.

Samsung TVs have ranked #1 for two years in a row Compared to all other measured TV manufacturers in the 2023 American Customer Satisfaction Index (ACSI^®) surveys of customers rating their own TV manufacturer’s performance. The #1 rating is shared with three other TV manufacturers. The American Customer Satisfaction Index (ACSI^®) is a national measure of customer satisfaction since 1994, trusted by the US government and reflects annual feedback from more than 250K US customers. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index LLC.